Case Studies
FROM STRESSED TO PROFITABLE
Money Mindset Shifts and Tiered Pricing Strategies will help you succeed
Practical Growth Strategy
Navigate slower seasons and sustain profitability year-round.
Business Expansion Plan
Transition from a one-person operation to a team.
Client Journeys
01
From Overwhelmed to Profitable –
A Strategic Reset
Client:
Ayurvedic Postpartum Doula | Founder of The Wellness Herbalist
Challenge:
The client was struggling with an overloaded service offering, underpricing, and unclear direction. She had too many services that weren’t generating enough revenue, leading to burnout and a lack of sustainable business growth.
The Strategy Session Approach:
✔ Refined Service Offerings – Identified and eliminated services that drained energy and weren’t profitable.
✔ Tiered Pricing Strategy – Designed a structured pricing model that aligned with the value she provided while making services accessible to different client segments.
✔ Money Mindset Shift – Addressed limiting beliefs around pricing and worth, reinforcing a confident, abundance-driven approach to business.
Results:
💡 More revenue while working with fewer clients – reducing burnout and increasing efficiency.
💡 A clear, structured service menu that aligns with her passion and expertise.
💡 A sustainable pricing model that reflects her worth and allows for long-term growth.
“Thanks to Noelle, I’ll be making more money while working with fewer clients, which has given me more time, energy, and balance between my business and family. If you’re looking for clear, actionable solutions and deep support that moves the needle, work with Noelle. I’m so grateful!”
— Jess Ohanian, The Wellness Herbalist
02
Finding Hidden Revenue & Creating
a Clear Path to Growth
Client:
Retail Business Owner | Founder of Hippy Pilgrim
Challenge:
The client was navigating a post-divorce business transition while facing a slow sales season. She needed immediate, actionable strategies to boost revenue, improve visibility, and position her brand more effectively online.
The Strategy Session Approach:
✔ Immediate Fixes for Visibility – Identified missing website elements like an “About Me” page to increase connection with customers.
✔ Monetization & Sales Tactics – Pinpointed overlooked revenue opportunities and suggested ways to leverage existing assets.
✔ Practical Growth Strategy – Developed a clear plan to navigate slower seasons and sustain profitability year-round.
Results:
💡 Quick wins that enhanced her online presence and strengthened her brand positioning.
💡 New monetization strategies that allowed her to generate revenue immediately.
💡 A renewed sense of clarity and focus, turning a period of uncertainty into a structured game plan for success.
“Noelle is a blunt straight shooter, which I appreciate. She genuinely listened and offered up immediate action items for me to implement within my business. Highly recommend booking some time with Noelle to dissect your business quickly and efficiently.”
— Suzy Sapir, Hippy Pilgrim
03
Scaling a One-Person Business into
a Thriving Construction Company
Client:
Rod Hammer | Owner, Rod Hammer Construction LLC
Challenge:
Rod ran a one-person carpentry service but struggled to grow beyond being a solo operator. He wanted to scale his business, increase revenue, and build a small team—but lacked the strategy and confidence to make it happen.
The Strategy Session Approach:
✔ Business Expansion Plan – Developed a roadmap to transition from a one-man operation to a small construction team.
✔ Profitability & Pricing Strategy – Optimized pricing structures and service offerings to support business growth.
✔ Leadership & Mindset Shift – Provided guidance on hiring, delegation, and stepping into the CEO role.
✔ Accountability & Execution – Ensured consistent action and strategic decision-making for sustainable growth.
Results:
💡 Doubled his income for three different years in a row.
💡 Expanded from a solo carpentry business to a five-person construction team.
💡 Landed the largest job in company history, successfully serving both major construction companies and property owners.
“Noelle has been coaching me for six years now, and I am still her client. Her coaching has helped me more than double my income and take my business to a whole new level. Last month, we completed the largest job in my company’s history—all because Noelle helped me believe it was possible. Her continued coaching and support is a vital part of my business plan.”
— Rod Hammer, Rod Hammer Construction LLC
04
From Chaos to Clarity – A Business Reinvention
Client:
Jude Barry | Owner, Benefits Caring For You LLC
Challenge:
Jude was restructuring her business and needed to create better systems and a hiring strategy. As a working mom, she also struggled with balancing business growth with personal responsibilities.
The Strategy Session Approach:
✔ Business Structure Redesign – Assessed and restructured operations for better efficiency.
✔ Hiring the Right Team – Developed a process to attract and hire the right employees.
✔ Mindset & Confidence Coaching – Provided affirmations and mental shifts to navigate growth and uncertainty.
✔ Strategic Support & Accountability – Ongoing coaching to ensure implementation and sustained progress.
Results:
💡 Successfully restructured the business for efficiency and scalability.
💡 Hired the right employees to support business growth.
💡 Gained clarity and confidence to lead her business while balancing personal life.
“Noelle understands the complexities of being a working mom while running a business. Her advice echoes in my mind every single day. From finding the right employees to restructuring my company, she helped me navigate everything. If you want someone who will push you to your limits and help you grow, she’s your person.”
— Jude Barry, Owner, Benefits Caring For You LLC
05
Rapid Growth & Increased Profitability for a Creative Entrepreneur
Client:
Pamela Harnois | Watercolor Artist
Challenge:
Pamela was a talented artist but lacked the business structure needed to turn her creativity into a profitable, sustainable business. She needed goal-setting, pricing strategy, and a clear business model to create financial success.
The Strategy Session Approach:
✔ Business Structure Development – Built a framework for operating her art business like a business.
✔ Strategic Goal-Setting – Created achievable financial and creative milestones.
✔ Pricing & Sales Strategy – Established pricing that matched the value of her work.
✔ Confidence & Ownership – Helped Pamela take charge of her business success.
Results:
💡 Achieved more success in a short period than ever before.
💡 Exceeded financial expectations with a structured business model.
💡 Gained confidence and excitement about her creative career.
“Noelle helped me take responsibility for my business and gave me rock-solid advice that changed everything. I have never had this much success so quickly! Now, with a powerful strategy, I feel confident and excited about my creative career.”
— Pamela Harnois, Watercolor Artist
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A short-term sprint with long-term impact—deep-dive sessions that tackle your biggest blocks and build serious momentum.
Strategy & Operations Consulting
Fractional support that fixes what’s broken, streamlines what’s messy, and builds the systems your business needs.

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(802) 230-4710